Speaking to Meta brand advertisers about owning every moment
Meta’s annual Brand Building Summit is a crucial opportunity for the company to connect with top brand advertisers. With the 20-min opening keynote of the day, Meta VP of Global Marketing Solutions Eva Press was responsible for providing Meta’s perspective on the essential digital branding trends for the year. She also needed to give the audience the latest data on what was helping advertisers succeed on and off Meta platforms. An engaging and memorable keynote would set the tone for the day and support the speakers coming on stage after her.
“We live in a world of endless choices.”
We worked with Eva’s executive communications team to frame and express the messages and data Eva wanted to convey. Our priority was to tell a compelling story that put advertisers at the center while also showing how Meta can guide them every step of the way.
Eva’s talk was very well-received by the audience and was rated the most popular in a post-event survey to attendees.
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